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March 8, 2007

Online Ad spending up 34% to hit a record high of $16.8 billion in 2006–

Yes, yet another report that shows online advertising is growing.  Yawn.  There is at least 5 of these reports/press release/breaking news everyday.  Why did I post this one?  Well this one is quasi interesting.  Read the IAB report here at Mediapost  OK, I’m going to say it now to everyone.  Yes, we know that online advertising is rising.  We know it will continue to grow year after year and month after month.  Stop stating the obvious. 

One Response to “Online Ad spending up 34% to hit a record high of $16.8 billion in 2006–”

  1. Rick said:

    Same position in the UK on the growth in online advertising, an interesting point however is that it is still below 10% of the market. My interest lies in how the current technology will change the media landscape further and who will be able to change with it. Take a look at this http://luddites-or-laggards.blogspot.com/2007/03/is-internet-punching-below-its-weight.html and see if it is something that is happening just in the UK or are these questions being asked everywhere?

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